Featured Case Study
The Brief
Cafe Toh is as much a room as a menu — art on the walls, food regulars order without looking, and a reason to sit longer than you meant to. We shot it in four parts, each one a different reason to walk in, and cut them so the feed reads as a place rather than a catalogue.
01 / Part
The room and the people who make it — work on the walls set against the hands that plate, pour and serve.
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View02 / Part
The orders regulars don’t need the menu for, shot to earn the second visit.
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View03 / Part
Close enough to feel it — crumb, foam, grain and glaze at a distance no diner gets.
04 / Part
The other half of the room, and the reason people stay for a second cup.
05 / Part
Off-menu today, gone tomorrow — the board shot as fast as it turns over.
The Outcome
01
Content Strategy, Reels & Carousels
02
Highly Engaged & Loyal
03
Stronger Recognition & Recall